As a primary care physician, Ive lost patients because they were unable to quit smoking, Dr
Ads for menthol cigarettes had always sold the idea of breezy, minty, freshnesswhich implied menthols were healthier than other smokesbut now, that messaging was paired with anything manufacturers thought might appeal to Black folks
BAT 2024: 21.7bn revenue55% combustible, New Categories 3.4bn; R&D 1.6bn BATs product mix in 202425: combustible brands (Dunhill, Kent, Lucky Strike, Pall Mall) drove ~55% of 21.7bn revenue; New Categories (Vuse, glo, Velo) scaledVuse ~0.6bn, New Categories 3.4bn; heated tobacco retail $12.9bn (2024); oral pouches $5.2bn (2025); R&D/capex ~1.6bn (202425); 28% plastics reduction (201824). Metric Value Group rev 2024 21.7bn Combustible share ~55% New Categories rev 3.4bn Vuse ~0.6bn R&D & capex ~1.6bn Pouch market 2025 $5.2bn Heated tobacco 2024 $12.9bn Plastics intensity 28%
Why did the smokers family cheer
Cafs and shops selling tobacco-related products are submitted to the same regulations